On & Offline Link Earning Strategies

Chain LinksIf you are familiar with the SEO industry, then you’ve probably heard that ‘link-earning’ is replacing the term ‘link-building’ as SEO’s turn to more organic methods and spammers become penalized by low-quality tactics. Link earning is important, because it allows for strong, meaningful relationships to be built with others, and gives your website authority both in SEO and in the eyes of your target audience.

In our latest Braggit, we’ve outline a few online and offline ways that you can earn high-quality links and make the most of our SEO efforts. Be sure to check out our article, On & Offline Link Earning Strategies for 2013 and Beyond to learn more!

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Why Mobile is the Future of Search

why mobile is the future of searchPeople still tend to think of SEO as referring to searches done on a computer. Mobile searches, however, are becoming more and more common. In the near future, in fact, mobile searches will overtake computer searches. That’s why mobile SEO must be considered when you think about ways to optimize your site.

What is mobile SEO?

Google and other search engines are starting to pay attention to the fact that a high percentage of internet users are on mobile devices. Many websites are not mobile friendly, meaning they cannot be easily viewed from a mobile phone or tablet. What does this have to do with SEO?

Google has publicly stated that it will soon penalize websites in the mobile searches if they are not mobile friendly. This is an important development, because it shows that the search engine giant is officially discussing the existence of a separate type of SEO for mobile sites.

This is both a challenge and an opportunity for website owners who are trying to improve or maintain their search engine rankings. Read more of this post

How to Use Social Media to Boost Your Site’s SEO

Hand holding a Social Media 3d SphereMost website or blog owners have one goal in mind: to get more traffic to his or her site. The Google Penguin update required many people to change their marketing tactics. This update weeded out sites from their search engine that were thought to be of low value. One of the best ways sites bounced back from the lack of traffic caused by the update was by increasing their efforts on social media.

In order to have a successful SEO and social media strategy, you must ensure your profiles and website are up to date. You must also provide fresh content on a regular basis in order to remain relevant to your audience. Here are a few tips for improving your social media marketing to improve your website’s SEO.

Use a Vanity URL Read more of this post

Throwback Thursday: Differences Between Search Engine Marketing and Search Engine Optimization

throwback-thursdayThis week’s Throwback Thursday article tackles an important issue in the online marketing world: the difference between Search Engine Marketing and Search Engine Optimization. While you may sometimes hear the terms SEM and SEO used interchangeably, they are not the same, but rather related in that SEM encompasses everything you do to help your website rank highly, while SEO is used to describe the use of keywords, website design, and linking in order to help boost a site to the top of a search engine.

Be sure to check out this week’s Throwback Thursday article to learn all the differences between SEO and SEM, and be sure to let us know what you think of the article in the comments!

Why is Blog Reading Great for SEO?

Blog Quote Bubble No doubt, you already know that producing blogs on a regular basis is an excellent way to boost your search results.  Did you realize, however, that reading blogs is actually just as effective when it comes to helping you climb those important search results?

Unfortunately, there is yet to be a program or application developed that automatically logs that you are reading something and then gives your site a search boost because of it. Still, anyone who does any sort of writing for a living will tell you that they become masters of their craft by reading a lot. In fact, the very best writers probably read a hell of a lot more than they write.

So why is reading blogs from your own industry or niche a great way to help boost your own rankings?

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Essential SEO Strategies for Your eCommerce Website

eCommerce-SEO-TipsOptimizing your eCommerce website requires lot of effort as it is different and difficult when compared to other types of websites such as blogs, directories and forums. SEO is an important tool that helps you popularize your eCommerce website for both new and established brands. Any organization can benefit from search engine optimization to help spread the word about the company, its products, services, offers and a variety of other useful information.

Importance of SEO for your eCommerce Website:

  • Helps to disseminate information about your company, new product launches, services and more.
  • Increases the organization’s popularity among users
  • Can reach other geographical locations very easily.
  • It helps find new customers and retain existing ones

Although there are no one-size-fits-all SEO strategies for eCommerce websites available, there certainly are a few sure-shot methods to help optimize your eCommerce site effectively:

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Throwback Thursday: Top 4 Engaging Content Marketing Strategies

throwback-thursday‘Content Marketing’ has become a huge buzzword in the SEO and social media world as of late, and many businesses are starting to invest in content specialists to regularly create and distribute interesting and engaging content to their online audience, whether it is through their website or through social media. By offering content with value to your audience, you can build up your online community and create a network of individuals who are strongly connected with your business. To learn more about content marketing and how it can help your online marketing strategy, be sure to check out our Throwback Thursday blog post, ‘Top 4 Engaging Content Marketing Strategies!’

At BizBrag, users are able to efficiently manage their content marketing strategies by creating powerful, SEO-friendly webpages called Braggits. Braggits can be used to create lists, share videos, offer tips, promote sales, and much more. By creating this engaging content and sharing with your online community, you can boost your customers confidence in your business and create lasting, meaningful relationships that are the key to a successful and long-lasting business!

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